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Deutsche Telekom to integrate German ops from 2010
09 июля 2009 |
Deutsche Telekom AG wants to integrate its German broadband, fixed line and mobile operations in the beginning of 2010, executive board member Niek Jan van Damme, said Wednesday at a press conference in Munich.
Van Damme expects upsale potential among existing customers, as just 22% of the 29 million German households in Deutsche Telekom's customer base use both fixed line and mobile services. Currently, Deutsche Telekom operates its broadband and fixed line unit T-Home as well as T-Mobile in Germany.
"If we can upsell just 1% we have an additional sales potential in a three digit million euro range," van Damme said. Still, he added that this target can't be achieved in 2010.
The incumbent telecom provider's executive board member also said that the loss of fixed lines in Germany will continue for the next 3 to 4 years but at a slower pace.
Van Damme also said that there are discussions to give up the T-Home and T-Mobile brand in Germany at some point but no decision has been made yet.
Deutsche Telekom said in February it wants to integrate its broadband and fixed line and mobile operations but didn't provided a time frame so far.
Integrating German operations is also subject of approval of an extraordinary shareholders meeting in mid November.
Источник: Total Telecom
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