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Nokia Siemens Networks named Vision Award Winner at TelcoTV
|17 ноября 2009|
Light Reading in conjunction with TelcoTV 2009 announced Nokia Siemens Networks as a Vision Award winner for Innovation in Middleware with the company’s Interactivity Markup Language (IML) Framework.
The Interactivity Markup Language Framework is a core component of Nokia Siemens Networks’ move to enable an open environment for applications in the IPTV market. Introduced in 2009, Nokia Siemens Networks’ IML Framework enables an open platform that allows operators to bring innovations to their customers and more flexibly leverage a massive talent pool of independent application developers at a much faster time-to-market than could be achieved than if they were tied to a proprietary roadmap.
The IML Framework is an open platform that consists of three major components: an XML toolbox that allows web developers to create interactive applications for television; a rendering engine embedded in the Nokia Siemens Networks IPTV middleware client running on the Set Top Box; and enhanced metadata and interactivity billing support in the Nokia Siemens Networks IPTV middleware back office application. The open, simple and flexible programming language allows the service provider, third parties or even content providers, like TV broadcasters, to create applications themselves, and the interactive pages can be created, edited and deleted in real time without any intervention from the middleware supplier.
“Our efforts to create a complete, rich media experience can be achieved only through strong collaboration with IPTV industry partners – and our free IML Framework gives our partners the tools they need to offer new and exciting services,” said Brook Longdon, Global Head of Media and Entertainment, Nokia Siemens Networks. “We have a goal to provide a platform that helps our customers stay relevant in a fast-moving market, and an open approach to third party IPTV development is fundamental to that process.”
The second annual TelcoTV Vision Awards recognize outstanding leadership and innovation demonstrated by video service providers and equipment vendors since last year’s TelcoTV event. The judging panel consists of senior technical analysts and thought leaders from the broadcast and telecommunications industries.
“This year’s TelcoTV Vision Awards amply demonstrate that creativity and innovation are still driving the service provider video market,” said Joe Braue, Senior Vice President and Group Director for Light Reading, which produces the TelcoTV conference and exhibition. “Our knowledgeable judging panel of service providers, journalists, and analysts has indicated that these winners are the most important video products for carriers to check out and evaluate in the coming year.”
Nokia Siemens Networks’ IPTV platform provides an intuitive user interface with advanced features. The company’s middleware is a key component to further bolster and enhance a winning IPTV deployment formula that includes successful solutions, industry leading implementation processes and a thorough knowledge of the broadband service provider’s network infrastructure.