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BT details Asia-Pacific growth plan

10 сентября 2010

BT on Thursday detailed its plans to bolster its Asia-Pacific presence, as Global Services' biggest customers expand throughout the region.

"The first phases of our investment programme will globalise the key propositions and services our customers require from us," said BT Global Services CEO Jeff Kelly, in a statement.

"We are also building out our professional services capability in the region to serve the needs of even the largest customers," he said.

BT said it is in the process of hiring 300 additional staff across Australia, China, Hong Kong, India, Japan and Singapore in order to offer its full portfolio of enterprise communications services to customers in these markets.

The U.K. incumbent also plans to augment the networked IT services it currently offers in Asia-Pacific with enhanced voice and IP services; managed security; unified communications; contact centre capabilities, and mobility and data support.

BT said it will also establish technology showcase centres in Beijing, Delhi, Hong Kong, Singapore and Sydney that will allow it to demonstrate its solutions to existing and prospective new customers.

"All this will help accelerate the profitable growth of our business in the region," said Kelly.

The company's plans for Asia-Pacific were unveiled in May during its full-year results, with BT CEO Ian Livingston proclaiming the next 10 years to be the decade of the Asian multinational.

BT said Thursday that 80% of its largest customers by company turnover are expanding in Asia.

"We looked at what our top customers needed to be more successful in Asia-Pacific – our research told us they want a broad suite of propositions and professional service capabilities that are the same wherever they operate," said Kelly.

Additionally, BT also plans to establish a bid response centre in Singapore that will enable it to chase new regional managed services deals across the region.

Indeed, Singapore could be set to become the hub for cloud computing in Asia-Pacific, according to Ovum.

The analyst firm said in a research note on Thursday that despite high real-estate prices and energy supply challenges, Singapore has seen increased investment in data centres, with regional multinationals targeting the country as an infrastructure hub for cloud services.

"Global telcos with data centres in Singapore include AT&T, BT, Verizon Business, SingTel and Orange," said Ovum's research note.

According to the research firm 60% of MNCs with more than 7,000 employees locate their Asia-Pacific headquarters in Singapore. "It is also where most large software application developers such as Google and Microsoft choose to establish their regional presence."

"Singapore is also one of the major network hubs in the region, which is attractive to both carriers and MNCs," said Ovum.

Источник: Total Telecom

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