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Study: 1 in 5 Watch Online Video

06 августа 2007
Nearly 20 percent of American adults watch video over the internet on any given day, says a new report, thanks to speedy broadband connections and a wider variety. While young adults watch in greater numbers and tend to seek comedy clips, other age groups use online video primarily for news.

According to the Pew Internet and American Life Project, one in five U.S. Internet adults watch some form of online video The group also said young adults are more likely to send video links to friends and family and to watch online video in groups.

Users in the 18-29 age group are more likely to have paid for video access at some point, Pew said, but that's still only 10 percent of online video viewers in that demographic - slightly more than the 7 percent across all age groups. The firm also said having high-speed Internet access boosts the results, with 25 percent of those with broadband at home watching video on a typical day, compared with nine percent for dial-up users.


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