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Global Handset Revenue to Yield Nearly $1.3 Trillion in 2011-2016 Period
|13 октября 2011|
The global handset market presents a cumulative revenue opportunity of almost $1.3 trillion in the 2011-2016 period as the market shifts from developed to emerging markets, according to a new toolkit created about Pyramid's Mobile Device consulting practice."With the shift from developed to emerging markets, from feature phones to smartphones, from 5 major OEMs to 10, the market has been experiencing exceptionally fast-paced changes over the past several years," says Stela Bokun, Mobile Devices Practice Leader.
"This ecosystem, which is being bombarded with new devices, new features and new market entrants on a monthly basis, presents a large opportunity for some and a gigantic risk for others. With this new toolkit, Pyramid advises MNOs, OEMs, OS developers and other market players in the device space to identify industry trends, business opportunities and tactical commercial and market-entry or development strategies."
Источник: Cellular news